Tandem Tasks icon Tandem Tasks

Genesis · design stage

The look of a list you keep together.

Logo concepts, the mark we shipped, and the full design-token system: one friendly teal accent, a calm neutral surface, red reserved strictly for overdue. Every candidate is kept here so the winner can be swapped later.

The mark

Duo Check

A rounded checkbox with a double tick: you checked it, they saw it. It stays readable all the way down to a 16 px favicon, which is why it won over the two alternatives.

Tandem Tasks app icon
Chosen · size-proofed to 16px

One accent, many avatars, done together.

Teal #0E7C86 carries checkboxes and primary actions everywhere; the tick is the product. Delivered as a clean hand-written SVG plus the full favicon / app-icon / OG kit.

app icon
App icon
favicon
Favicon (simplified)
mark
Tile-less mark

Exploration

Three concepts, one palette

Each concept uses a different metaphor and was judged on how it survives at app-icon and favicon size. AI concept boards sold the idea; the shipped mark is hand-built vector.

Duo Check concept board
Duo CheckWinnerdouble tick = both of us
Overlap concept board
OverlapRunner-uptwo people, one done
Tandem Tick concept board
Tandem TickAltcheck with two heads

Both runners-up are kept as clean vectors too. The Overlap mark is the strongest re-pick.

Proof

It holds at every size

Rendered at real pixel sizes. The double tick degrades gracefully to a single clear check at 16 px; the simplified favicon variant stays crisp in a browser tab.

Logo size proof from 180px to 16px

The system

Design tokens

Light and dark, one accent, a 4pt spacing grid, and Plus Jakarta Sans. The single source is brand/tokens.json, applied to the app and this landing. All colour pairs pass WCAG AA (checked by brand/verify-contrast.mjs).

  • One friendly accent: teal for checkboxes & primary actions
  • Red reserved strictly for overdue, nothing else
  • Full light + dark themes, verified AA contrast
  • Plus Jakarta Sans · 8-step type scale · 4pt grid

Open the specimen →

Head-meta kit

Favicon & app icon

One kit shipped into both apps: favicon.svg, multi-res .ico, 16/32 px PNG, 180 px apple-touch, 192/512 maskable, site.webmanifest, and a 1200×630 OG image.

apple touch icon
apple-touch 180
maskable icon
maskable 512
favicon 3232
favicon 32
favicon 1616 · tab
favicon 16
OG image
og-image 1200×630